With the support of WeChat, the Hong Kong Committee for UNICEF (UNICEF HK) introduces a new payment channel to support world emergency relief work via WeChat’s advanced Payment Platform. This innovative partnership will enable donors to make contributions to emergency relief efforts on their smartphones simply and efficiently.

The new WeChat donation function supports UNICEF’s recent initiatives, such as the Cyclone Pam situation in Vanuatu, the ongoing Syria crisis and the recent Nepal Earthquake. By improving fundraising efficiency, WeChat and UNICEF are empowering millennials to become more involved in relief work and to give back to the global community.

“Social media is now indispensable for youth. The introduction of WeChat Payment will help cultivate support for UNICEF HK from youngsters and provide a more convenient and effective channel for public donations, supporting UNICEF’s humanitarian relief work,” said Mr. David Fong, Chairman of the Fundraising Committee of UNICEF HK.

UNICEF HK Official Account Features

With the vast number of initiatives and humanitarian efforts that UNICEF supports around the globe, the new groundbreaking donation function provides users with two donation options. Not only can WeChatters provide financial support, but they can also specify how their donations are utilized.

1. One-Time Donation  – through this function, WeChatters in Hong Kong can donate any sum of money directly to the official account.

2. Inspired Gifts  – by opting for a “inspired gift,” WeChatters can turn their donations into specific actions, such as providing vaccinations, education resources or micronutrients to improve children’s lives around the world.

How Do I Donate?

1. Search and follow the WeChat OA, “unicef_hk”
2. To donate, choose either One-Time Donation or Inspired Gift in the navigation bar
3. Select or input the donation amount
4. Input your information as required and confirm
5. Then choose your payment method and confirm

And that’s it! Download WeChat today to follow and support UNICEF.

Scan the QR code below or simply search for the WeChat ID: unicef_hk to start following UNICEF and make your donation. Together, we can make a world of difference.