WeChat celebrated its official Myanmar launch in Yangon last week with its latest user, popular A-list hip-hop artist, Sai Sai.
“In Myanmar, we’re aware that there’s an increasing need for efficient communications and social interactions in people’s personal and professional lives,” said Poshu Yeung, VP of International Business at Tencent, the company behind WeChat. “We’re proud to offer Myanmar users a new, creative and free medium to express themselves and connect with the world.”
Sai Sai is the first celebrity in Myanmar to have an official WeChat account and soon to be released set of animated stickers. At the launch party, he invited fans to share a piece of the spotlight by bringing them up on stage and taking photos with them.
Meet Taylor McEnery, a 20-year-old aspiring model from Chicago, whose dream is about to become a reality. She will be walking in renown fashion designer, Vivienne Tam’s show at New York Fashion Week tomorrow as the winner of our Next International Supermodel Contest. The world will see her strut her stuff on the catwalk wearing pieces from the designer’s new Spring 2015 line.
“It’s a mix of nerves and excitement but definitely more excitement as I am getting to realize a lifelong dream of walking the runway in Mercedes Benz Fashion Week in NYC!” said McEnery. “And to wear Vivienne Tam’s designs is icing on the cake!”
This February, WeChat and Vivienne Tam announced the fashion meets technology partnership to connect both designer and fans for an event as exclusive as New York Fashion Week. Fans could chat with Vivienne by following her on WeChat (VTamFashion) and receive an inside look at her design process. Not to mention, the audience of her Fall 2014 show used the app’s group chat feature to discuss the collection as it walked the runway.
For the Spring 2015 NYC show, WeChat and Vivienne Tam took the theme of connection to the next level with the Next International Supermodel Contest. Super girls from around the world were invited to download the app and submit their application. Vivienne then selected the top three finalists and opened it up for the community to vote.
There are only six degrees of separation standing between you and your favourite singer, sports idol or actress. The hottest stars, Matthew McConaughey, Eva Longoria, Lionel Messi and many more are using WeChat to connect directly with their fans through the use of official accounts. By following them on WeChat, you can chat with them and get an inside look into their lives.
For the adoring fans of Italy’s hottest pop star, Alessandra Amoroso, this one degree of separation became a reality during her dell’Amore Puro Tour where the singer collaborated with WeChat to offer once-in-a-lifetime opportunities to step into her world.
Picture yourself walking the catwalk at New York Fashion Week in September with lights shining and photographers clicking pictures of you wearing the most coveted styles. For one lucky super girl, WeChat and world re-known fashion designer, Vivienne Tam, are turning this dream into a reality. Aspiring models can simply apply for this once-in-a-life-time opportunity by downloading WeChat and visiting the Next International Supermodel Contest site.
To launch the contest, we chatted with Vivienne about her world of high-fashion and what she’s looking for in the next “It” girl. Check out the interview below.
(From left to right) Vincent Wang, Assistant General Manager of International Business Group, Tencent Holdings, Y E Leong, Business Development Director of WeChat Malaysia, local celebrities – JJ, Yumi Wong, Adam C, Adrian Tan; and Louis Song, Country Manager of WeChat Malaysia and Singapore.
There are some of us who have an undeniable need for speed. But you don’t always need to ground the gas pedal and hit law-breaking speeds to feel adrenaline cursing through your body. That’s why WeChat has launched WeChat Speed.
To celebrate this exciting game in Malaysia, we pitted the nation’s speed demons against celebrities to find the fastest racers.
WeChat invited everyone across Malaysia to compete and post their highest WeChat Speed scores for a chance to race with the country’s hottest celebrities in the grand finale.